What an inspirational trip! The HOW Conference was amazing, but then again how can you not be inspired when you’re surrounded by the beautiful rocky mountains of Denver, with ninety-degree weather and zero humidity? The whole atmosphere was just so refreshing, from the dozens of street performers, to the friendliness of the local people, to the huge blue bear peering into the conference center. Any designer will tell you, much of their inspiration comes from the environment they are in or have been, and Denver certainly is a great place to draw motivation and rejuvenation.

HOW BearWith over forty speakers coming from all over the country, the How Design Conference provided a wealth of knowledge for us to absorb and just take in. I love design, so meeting and hearing the stories of some the top designers in the world was a privilege I’ll never forget. There were far too many amazing sessions to go through them all, but I feel I have to mention at least two, to give them the recognition they deserve:

Cameron Moll Good vs. Great Design Not only is he classed as one of the top twenty designers in the world, he is an author, speaker, freelance designer, entrepreneur, father of four, and still in his thirties! He provided great insight into where he draws his inspirations from and simple ways to better manage, your time, and productivity.

Von Glitschka –  Creating Five-Alarm Concepts Provided some extremely valuable techniques like brain mapping, word association, and the use of both sides of your brain, to create better solutions to problems and to not lose focus of the clients goal.

I feel like I’ve inherited years of experience over the course of three days and I’m very thankful to MMI for giving the opportunity to attend the conference. Finally, I’ll leave you with the best advice I took from the week,

“LOAD THE CHAMBER (YOUR HEAD), KNOW THAT YOU’LL NEVER KNOW WHAT YOU DON’T KNOW, CONCEPTUAL TRIGGERS ARE EVERYWHERE.” – VON GLITSCHKA.

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