Event Marketing Archives | MMI Agency | Houston Advertising & Marketing

Event Marketing

Super Bowl LI has brought several major brands to Houston to sponsor one-of-a-kind activations and exhibits during the week leading up to game day. Each day will be packed with live performances, interactive experiences, games and much more. We call Houston our home, and we’re fired up about the upcoming events in our city! Here… Continue reading

MMIers Amanda Hansen and Maggie Malek will be joining the stage at PRSA-Houston’s PR Day 2015 on Wednesday, Oct. 28! Amanda and Maggie will share four easy steps to integrate PR and social media in real time during live events. They will include examples from MMI Agency’s clients, including Shell Houston Open and MD Anderson. They… Continue reading

Take a crucial client campaign, add a conference call with the White House and national colleagues, then set the ball rolling with a 3 week deadline. What do you get? Rock Enroll Houston, an outdoor health festival celebrating the 2014 National Youth Enrollment Day hosted by our client Community Health Choice. Within that three-week deadline,… Continue reading

The PR team is event-focused this month as we support The University of Texas MD Anderson Regional Care Centers in hosting standout breast cancer awareness evening celebrations in Sugar Land, Katy, The Woodlands and the Bay Area. The Pink Lighting events have become a unique tradition recognizing breast cancer survivors, patients and caregivers. These signature events educate the public… Continue reading

October is Breast Cancer Awareness month and while MD Anderson staff and physicians are all over town at speaking engagements, volunteering for walks and supporting teams and families, we help them host something special in each of the communities they serve  – Sugar Land, Katy, The Woodlands and the Bay Area. The Pink Lighting events… Continue reading

Nothing rings more true in the world of PR. When planning an event, three things will always go wrong. This is a little mantra we’ve adopted (and a particularly poignant section in Cindy’s soon-to-be-published MMI 25th Anniversary book). We say this not with pessimism, but because it is realism (which I suppose is a pessimist’s… Continue reading

As any MMIer can tell you, this takes a lot of work and a lot of planning, but The Perfect Event absolutely does exist (and it’s also a lot of fun to work on). Whether it entails driving across the state, chasing golfers around a golf course, hooking Santa up to a zip-line or live… Continue reading