• We launched new products in multiple markets and languages, formed new partnerships, and created a strong social media presence for one of the nation's largest energy providers.

    Simple. Friendly. Direct.
  • Broadcast

    A retail energy spot, produced in English and Spanish, introduced a new pre-paid product for Direct Energy. Product launch was successful and Power-To-Go is now a leading pre-paid product.

  • Social Media

    Small changes make a big difference. Direct Energy used their energy expertise to make a difference in people's lives through the Reduce Your Use For Good campaign.

  • Integrated Digital Campaigns

    From microsites and campaigns to the company blog, custom Facebook tabs and widgets, the MMI Agency team has defined the Direct Energy brand in the digital space.

    Lucky Like Sweepstakes driven by Facebook integration
    Direct Enerby's Energy Zombie campaign featured videos and a microsite
    Reduce Your Use for Good campaign